Many people confuse claims companies with solicitors and for understandable reasons, because there are many online personal injury websites and they all tend to look very similar, so it’s easy to think that a claims company is a set of lawyers, and many law firms, in addition to their own brochure style website, will also have sites with titles and domain names such as personal injury claims.

In reality, claims companies are brokers, they spend a lot of money on marketing, obtain details of individuals who may have suffered an injury, will then in some cases analyse the information and suggest to the claimant whether he, she or they may have a strong claim or otherwise, and then sell on the leads to personal injury lawyers for a commission. They operate in a very similar way to mortgage packagers, who appeared out of nowhere some 10 years ago, and have largely disappeared.

With some claims companies, they also obtain leads by having arrangements with garage repairers or insurers or breakdown recovery companies, and obtain leads that way. Frankly, some of the operations, including unsolicited texting, phoning and so on are seen as very hard sell, for what should not be a hard sell situation i.e a personal injury. This is where claims companies have also benefited, in addition to them having some good marketing skills and often budget, they can operate in ways in which regulated law firms may not be able to do, although matters have been recently tightened up and the whole system of personal injury lawyers buying leads from claims companies  looks set to be banned as part of a backlash to a huge increase in bogus or exaggerated personal injury claims.

If you have searched for claims companies and want to speak to personal injury claims solicitors, we suggest you click the above link, which will take you through to Waring Solicitors.